Global Entrepreneurship Week: Workshop 2

Social Media Strategy for your business.

20151117_120922This is the second in a series of workshops we are running today as part of the Global Entrepreneurship Week. The purpose of these workshops is to share information and activities that are of interest to entrepreneurs and businesses at large.

In the second workshop of today we talked about the Social Media Strategies for your business. The workshop takes you through the best ways to use social media through an actionable strategy using engaging content generation and social media monitoring.  By now you probably realize that social media has taken over our lives, and a lot of businesses use social media to market themselves.

Here is how you can use Social Media for your business:

1. Know where your clients are.

– Get to know where your clients hang out. Do not fish in an empty pond.

2. Post company information.

– The platform that you can utilize to post any news about your company are:

  • Your company website
  • Your company twitter account
  • Your company Facebook Page
  • YouTube
  • Instagram
  • Blog

3. Increase your presence on social media platforms.

  • Blog at least three times a week.
  • Use interesting, catchy titles
  • Write series instead of long articles
  • Engage with the users

To get more info on this presentation visit www.slideshare.com, the slides are available for you there.

 

By |2016-11-01T10:20:17+02:00November 17th, 2015|Entrepreneurship|0 Comments

EI introduces BoB (Bruce on Business)

BoB is the new YouTube series that EI has given birth to. This series is aimed at empowering both you and your business. On this series we are gonna have a number of interviews, a couple of interesting topics that will be of great help in growing your business and entrepreneurial  tips. We will also have a look at what’s in the business library – where Bruce will share a little bit of what he is currently reading.

This series is gonna be in an interactive set up where we will talk to and with you. It’d  really be great to hear from you after every topic. Your comments and views are very important. Please subscribe here and watch the series where we help you grow your business.

 

 

By |2016-11-01T10:20:21+02:00September 18th, 2015|General|0 Comments

Lunch ‘n Learn – Presentation skills

Another Wednesday – and another insightful Lunch ‘n Learn session hosted by EI!

As it has now become synonymous with Wednesdays, another Lunch ‘n Learn session held today served to equip participants.

Today’s topic was about Presentation Skills. It was delivered by yet another great speaker Debra Glover, who is a Voice & Speech coach and presentation trainer.

As most would know, presentation skills and public speaking skills are very useful in many aspects of work and life.  Most professionals need these skills when making presentations in business environments.

Drebra’s job is to develop people to have the confidence and capability to give good presentations, and to stand up in front of an audience and speak well.

She did a phenomenon job by sharing some of the useful tips and tricks about speaking and presenting in front of an audience and feeling comfortable about it.

She talked about the key objectives of making a good presentation, which are:

– Comfortable

– Confident

– Engaging

– Credible

“You need to look comfortable and confident when making your presentation in order for your audience to be comfortable too,” she said.

She emphasised the importance of body language, saying that gesture is very important because even if we are not speaking, our bodies speak.

“YOU are the message when making a presentation,” she said.

Another aspect of a good presentation that she touched on was preparation and practice. These two combinations, according to Debra, should make it a lot easier for anyone to make an impressive presentation. And of course knowing the kind of audience one is presenting to is also a key factor.

She quoted Mark Twain by saying “It usually takes me more than three weeks to prepare a good impromptu speech.”

By |2016-11-01T10:20:24+02:00June 24th, 2015|Uncategorized|0 Comments