20151117_094531As Part of the Global Entrepreneur Week, EI is running a series of snappy workshops today and tomorrow (17 – 18 November).

We have kick started our workshops, with the first workshop being on cleaning your online profile.Today’s first workshop highlighted key places on social profiles where hiring managers or potential clients look for “red flags”.

How important is it to keep a clean and professional profile online? How effective is it?

In today’s competitive world, especially in the job market, it is important to stand out on paper, in person, and even online. It is critical to think about what you post on social media platforms.

1. Profile Pictures

  • Get professional pictures taken -Be sure to choose pictures that paint a clean, friendly image about you.
  • No selfies
  • No pets, children or foetal scans
  • No group pictures
  • Do not post provocative or inappropriate photos.
  • Do not post photos of yourself  drinking or using drugs.

Among other things that we have covered in the workshop are:

  • Personal information – Write it out and keep editing it.
  • Personal website – It is important for everyone to have their own URL. e.g www.yourname.co.za
  • Professional biography – Create a one-pager profile (almost like a brochure of yourself).
  • Company pages – Update your info on any business pages you are associated with.

For better or for worse, your social media profiles serve as an advertisement of your personal brand. So how do you make sure that your profile is clean? Google yourself. Find out what other can learn about you by doing a simple search.