This month as we tackle some of the Social Media platforms and unpack some of the ways to best use them for small business and Entrepreneurs, we start with LinkedIn. Register HERE

Many people we speak to seem to have ignored LinkedIn as their primary focus for brand building and online activity. We get comments such as “Why LinkedIn?”, “It is only for job hunting”, “It does not do anything for me” and “There is no company stuff, just people”.

Well in all these cases the answer is, “It can assist you and your business, in many different ways”. But like all platforms: if you do not work it, it will not work for you. We constantly strive for new innovative ways to leverage our online presence for the greater good of our business. Recently I attended a workshop run by Charlotte Kemp, one of most informed LinkedIn person I know. Charlotte was able to show us some cool tips and tricks to add to the stuff I already knew to put our LinkedIn profile on the gas burner.

So here is a short quiz for you to take: Yes or No answers

  1. Do you have a current LinkedIn profile?
  2. Does your business have a LinkedIn page?
  3. Are both these up-to-date with all recent information?
  4. Do you have over 500 people in your LinkedIn personal network?
  5. Do you post articles, blogs and company information on LinkedIn at least once a week?
  6. Do you strategically research, identify and connect with key players in your sector?

If you scored more than 2 “No” for the above 6 questions, then you are in dire need of some LinkedIn butt-kicking and I extend to you a special invite to our Wednesday Weekly Webinar presented on 6th September at 12:00.

Register HERE and learn with many others some of the tips, tricks and strategic techniques to make LinkedIn work for you.