The Big “F” of doing business 2

In this series I have take a number of ‘F’ words and unpacked some lessons we can all learn from how to do business more effectively and efficiently.

The next set of ‘F’ words are Fix Faster. In the first article of this series we spoke about learning to fail fast, this is and always should be backed up by Fix Faster. This means that as fast as you fail, you as a business owner, should be fixing the problems faster. It does not matter who is at fault, or why it went wrong, what is important is how fast it is fixed. If you are so inclined you can do the blame game off line at a later stage, but make sure that whoever was affected, no matter how small the issue, is made right and is notified.

When issues are raised online, a good rule to follow is to acknowledge it online, fix offline and then acknowledge it online again. Never get into trying to argue and fix online. This will lead to some serious arguments and will always bring in hordes of chatter that could destroy your online reputation.

Fix, make good, feedback and acknowledge: the road to maintaining your reputation as a customer centric business. One that will be around next year.