Reid Hoffman- Founder of Linkedin

Reid Hoffman is known for saying that an Entrepreneur is someone who jumps off a cliff and builds a plane on his way down.

You should never be too determined about what you’re going to be, your life plans change as you go. Reid Hoffman also went on to say he worked better off in a smaller environment.

This video is an extract from Khan Academy keynote speech about how in late 2002, Reid recruits a team of old colleagues from SocialNet and PayPal to work on a new idea. Six months later, LinkedIn launches. Growth is slow at first—as few as 20 signups on some days—but, by the fall, it shows enough promise to attract an investment from Sequoia Capital.

By |2017-10-03T10:50:31+02:00October 3rd, 2017|Techno Tuesday|0 Comments

Finding Balance in Performance Measurement

Last week we started a series on Performance Measurement. This week we take a peek under the hood and ask about the balance required within a business regarding performance and how to measure non-financial indicators.

Since the dawn of business science, financial performance was the exclusive yardstick of business performance. The 1980s saw companies realising the pitfalls of focusing exclusively on financial performance indicators. They realised that Financial Performance Indicators were leading to an intensive emphasis on cost reduction.

These excessive cost reductions were being achieved at the expense of long-term growth; because they resulted in low staff morale, low quality and customer dissatisfaction. Managers ignored quality, delivery, customer care & after sales service. Owners discovered, during audits that accountants were practising “window dressing”; that is making the accounts look good on the last date of the period.

Some of this myopic behaviour is still being practised today, to the detriment of business growth. Failure to invest in projects with long-term profitability; as managers aim to achieve profit now than later. Failure to invest in activities that build long-term value such as employee training, advertising & marketing; research & development etc. Cutting production costs that ensure better production quality; resulting in poor quality products and reduced market share. Reducing head-count, which may result in one employee serving several customers and thus loss of morale and poor service. Salary freezes resulting in high staff turnover, and a loss of corporate knowledge and high recruitment costs.

To address this “myopia” or shot-termism; experts came up with Non-Financial performance Indicators. Non-Financial Performance Indicators are designed to balance between financial performance and other areas of the business that foster business growth and longevity. NFPIs focus on product quality, delivery, customer satisfaction and after-sales service.

Business owners can put in place performance measurement or measures of product/service quality that ensure that managers do not cut back on these factors that sustain the business. Measures can be implemented for staff satisfaction e.g. staff turnover; to reduce cutbacks in staff-related expenditure. Non-Financial Performance indicators aim to create that balanced focus on the key areas that drive a business’ long-term growth. What are some examples of NFPIs that companies can adopt?

We will explore some of this performance measurement options next week.

By |2017-09-26T17:21:41+02:00September 27th, 2017|Financial Management|1 Comment

Innovation is both expensive and frustrating

We get a lot of people knocking on our doors asking for help to take their ideas to market and make then a truck load of money. Mostly by this time they have already spent a fortune on their new idea and come with cap in hand begging for some advice to get them to the next stage.

Here is some advice we offer them:

Come sooner rather than later: we know where it is that you need to spend money and where you can save a whole bunch. It is what we do.

Know the problem you are trying to solve: you will need to have done a full research assessment into the problem you are trying to solve and into the product you are trying to develop. It is a waste of time just reinventing the wheel that someone else has done before. If we find a similar business or product we cannot help you with the development of yours unless it is unique or very different.

Keep your ideas secret: Once you have made your ideas public, it becomes very difficult to register any form of IP. Anyone you work with or share your ideas with needs to sign and adhere to a Non-Disclosure Agreement. We have an Engagement agreement we sign with all our clients, this covers the NDA, work for hire and IP transfer and our fees. Be very careful who you talk to.

Develop your networks: It is very difficult, if not impossible to develop an idea and get it to market on your own: you will need a good team that adds value to your business and product development cycle.

Be aware of scams: the web is full of getting rich with your invention scams. Never trust anyone who demands fees up front or offers riches in exchange for your idea. In reality, it is a long and often expensive road to your first payment. We will navigate this with you and tell you truthfully if it is not worth perusing or ready to market.

With all this in mind, we recommend that you engage with us as soon as you have that idea, we can advise you on the best way forward and who to talk to from 3D printers, mouldings, IP issues, Business development and saving money.

By |2017-08-21T16:14:00+02:00August 21st, 2017|Innovation|0 Comments

Entrepreneurship may not be sexy, but girls dig it

We have been dealing with new-starts, slow-starts, and non-starts in business for a number of years now and one thing we have seen amongst all our clients is that women love business more than men.

Now I am not sure why and have no scientific proof of my assumptions, but let me share what I have observed: Men mostly start a business out of necessity for money. This puts them in a stress mode from day zero. It often becomes the main thing and the main thing is the main focus. When coaching men we talk more about money, profits and cash flow than any other topic. Men do not enjoy marketing, logo design and the soft things of business. This often leads to lower sales and more stress over cash flow.

Women are generally looking to expand their horizons, add value to the world or just play when it comes to business. This makes it more fun focused from the start. Sessions with women are more focused on planning, campaign building and looking at ways to be more client-centric and add social impact measurements.

Men think like well men: one thing at a time. We focus, do, complete then move on to the next item on the list. Women are able to think multidimensionally with a number of ideas, thoughts, and outcomes simultaneously. This makes women better at problem-solving and creative thinking resulting in a better-balanced outcome.

Women are just better at being Entrepreneurs, but we still seem to have this gender identity issue of the men having to be the innovators in the world and the ones who come up with the solutions to problems to save the day. This is not true and should not be the case. I look forward to the day when we can celebrate not just women’s month but all things women and welcome a mixed approach to innovation and problem-solving in all sectors that involve women and men equally. Dig it?

Note: I have made some gender assumptions in this article, so if you feel hard done by from what I have written, then you are the exceptions to my general observations after over 13 years of business coaching, so my apologies and congratulations for being unique.

By |2017-08-18T09:18:13+02:00August 18th, 2017|Entrepreneurship|0 Comments

Women are just much better

Women are different to men, trying to be equal is just not possible. Women have a different way of thinking, networking and collecting data. In many ways women are able to utilize their natural abilities to out-perform men at business.

We take a short journey in this video as we unpack some of the advantages Women have as entrepreneurs and business owners.

By |2016-11-01T10:20:06+02:00August 8th, 2016|Bruce on Business, Entrepreneurship|0 Comments

Ammaarah talks about her passions in the kitchen

One of our clients, Ammaarah aka Ammaarah-Licious gets a chance to chat to the Spice4Life team about her passions and life.

Ammaarah Petersen knew she wanted to be a chef from a very young age.

AmmaarahPetersenPhoto-copy-750x400

“At the age of four I knew I wanted to be a chef,” said Petersen, who currently owns Ammaarah-Licious, a company offering private chef services, corporate lunches, and the opportunity to book a private dinner on Clifton Beach. “I used to help my mom in the kitchen all the time, because my family, we celebrate with food. Every single thing is a feast.”

Unlike most people’s childhood ambitions, Petersen’s was realised: she’s done everything from supplying restaurants with staff to doing cooking demonstrations at food festivals to catering film productions to leading the kitchen at South Africa’s #1 hotel and spa.

“I always say: Good food gives you a good mood,” the chef said. “When you eat good food, I feel that it actually gives you a purpose. Most people don’t actually take note of what they’re eating, they just eat to eat. Whereas what I’ve found is if you actually plan what you’re eating, you get the best out of a person.” Read more….

By |2016-11-01T10:20:08+02:00April 14th, 2016|EI Clients|0 Comments

How to manage your time effectively as an entrepreneur.

Business Time. Management concept with clock

It’s a myth that entrepreneurs have a lot of time in their hands because they are their own bosses. Entrepreneurs never have enough time to do all that they need to do everyday, especially when they had just started their businesses. Juggling between raising funds and finding good employees can really be challenging, hence one needs to know how to effectively manage their time.

Time management is critical in everything in life, even in business. Your long-term success in entrepreneurship is determined by the way you manage your time. Business owners turn to have so many decisions to make and are expected to be innovative and stay in the game. All of that can really be overwhelming. Hence the need to learn the technique of managing your time.

Why is time management important? Firstly, it’s a determining factor for your overall productivity. The better you manage your time, the more productive you become. Secondly, it bears a massive impact on your psychological disposition. The worse you are at time management, the more stress you’ll experience, and the more easily exhausted you’ll be in your position.

So, business owner, here are 5 techniques you can use to better manage your time:

1. Draw the line.
Part of being an effective time manager is knowing what to do and when to do it. You must know when to “cool down” and have a firm “go home” time. This line will keep you refreshed, mitigating the risk of burnout, and will help you focus on the work that needs to be done. We know entrepreneurs are passionate about their work, so it’s tempting to take on as much work as possible. However, if you do this at the expense of your personal life, it could have dire consequences for your mental and physical health.

2. Take breaks.

A recent study suggests that working for 52 minutes and breaking for 17 is the optimal pattern for productivity. As ridiculous as it sounds, it is a fact that taking breaks will actually help you stay more productive.

3. Choose efficient modes of communication.

You don’t need to call an hour-long meeting every time you have an update.  Emails are instant, written and permanent, and can be executed much faster than a phone call. Try and communicate as concise as possible, and you could save yourself hours a day.

4. Delegate.

There is nothing wrong with delegating. Most new entrepreneurs see their businesses as their baby, and they’re intimidated to let anyone else take control. As a result, they take on a lot of tasks they otherwise wouldn’t and end up overloaded. Save yourself a lot of time and be an effective ‘delegator’.

5. Focus on one thing at a time.

Multitasking is good, but can be distracting. Do not attempt to multitask, and let yourself get distracted by items that have newly arisen. Instead, focus on one item at a time, and don’t stray from it until it’s complete.

By |2016-11-01T10:20:09+02:00March 10th, 2016|Entrepreneurship|0 Comments

Awaken the Giant in You – S.A Teen Entrepreneur


 

SA Teen Entrepreneur, one of our clients hosted their annual breakfast session called “Awaken the Giant in You” this past weekend. The breakfast session, hosted at the Newlands Sun hotel on Saturday, 5 March 2016 was a huge success, that saw a great number of teenagers, parents and other business people in attendance. This awesome event left teenagers with a lot of courage to realize their full potential, which is the aim and purpose of Awaken the Giant in You.

One of the key speakers for the day, Riaan Fourie an artist developer, opened the event by sharing his entrepreneurial insights; with his talk titled “What I would have told myself half a lifetime ago.”

Another speaker, Kieno  Kammies of Cape Talk 567’s weekday breakfast show, shared with us  his entrepreneurial journey. He gave a thought-provoking presentation about the dreams of an entrepreneur and how to seize your future as a teenager.

The purpose of these breakfast sessions is to learn from Entrepreneurs who are successful and are keen to share their journeys and experience and to teach others the intricacies of Entrepreneurship.

Through these sessions, a message is sent to parents as well, to say, allow your kids to follow their passion and dreams, not yours.

By |2016-11-01T10:20:09+02:00March 9th, 2016|General|0 Comments

4 simple things that you need to do to everyday to become a better entrepreneur

success-as-an-entrepreneur-600x280When your business becomes successful, it does not mean that it is time for you to sit back and relax. Successful entrepreneurship is a constant work. You do not stop working on it. It requires consistent effort.

You have to work on your business on a daily basis to become the best version of yourself, no matter how successful your business is. Success in entrepreneurship is not an end destination.

So, here are four things you can do every day to become a better entrepreneur:

Start your day positively.
Feed your mind with positive thoughts from the minute you wake up. Successful people maintain a positive focus in life no matter what is going on around them.

Plan the night before, everyday.
Put down 1 to 3 most important things to get done on your to do list and complete them.

Ask yourself how you can make today better than yesterday.
Find time to come up with ideas on what you can do today that can make it better than yesterday.

Be clear about your intentions.
Whatever that you intend to do today, stick to it and complete it. Do not let anything distract you. One of the best ways to ruin a productive day is to give into distractions. Becoming a better entrepreneur starts with planning and sticking to that plan.

By |2016-11-01T10:20:10+02:00February 29th, 2016|Entrepreneurship|0 Comments

The 10 Myths of entrepreneurship

1. Successful entrepreneurs are male drop outs and secret geniuses.

No. The potential of successful entrepreneurship is in each of us.  The entrepreneurial idea begins with unique means that a person already has.

2. It’s not the goals we focus on in the beginning but the means, by acting without a single fixed goal.

Wrong! You need to have a goal of where you want to see your business.

3. It takes a lot of money to finance a new business.

Not really, you can start your business with your available means.

4. People will still your ideas if you talk about them. Keep them a secret.

You have to talk about your ventures and goals to extend your means and portfolio of goal.

5. Entrepreneurship is a win – lose situation, where you decide who gets the largest piece of cake.

In entrepreneurship the cake is not even yet baked. Those who want to join bring their means and ideas to bake the cake together.

6. It’s not a win – win situation either.

In business you build the future together, without competing.

7. You just have to go with the flow.

Wrong! you need a business plan. How else are you going to know where you are going if you do not have a plan?

8. You need to follow a learnable routine and formulas to become a successful entrepreneur.

Wrong. Everyone of us have a unique start of means that can be applied by anyone to become successful in business.

9. Entrepreneurship is rooted in the genes.

No. Entrepreneurs are made, not born!

10. Entrepreneurs can predict the future.

The only thing entrepreneurs do with future is build it, not predict it. They are definitely not prophets.

By |2016-11-01T10:20:10+02:00February 24th, 2016|EI Videos|0 Comments